The layers that explain its historical, morphological, cultural

The city is able to hold within many layers that explain its historical, morphological, cultural and economic growth. These factors all together constitute to make the urban form a reality that conveys meaning. Most of the city’s caricature is embedded in the places that are responsible for strengthening and facilitating human interactions. The public squares…

Branding or service, pricing etc. Moreover, building a

Branding is, essentially, the process of building a brand. So, to understand what branding is, we should know what a brand is. A brand is defined as the idea or image of a particular product or service that customers connect with by way of a name, slogan, sign,logo or design, or a combination of these…

Which our roles? Definitely. The role of communicators

Which word in management, and HR, ispossibly used more than “millennial”? My vote goes to VUCA. This acronym standsfor a state of being that seems to define our world today, and again, I’m nottalking about just HR but the world of tech and business in general. Things arevolatile, uncertain and complex for sure, with more…

Berlin are the fastest growing business in a

Berlin is one of the biggest cities in the world. A lot of people come to Berlin due to different reasons, but one of them is shopping. A lot of people have money, but most of them don’t have their personal style. And our business idea is to open a personal shopper web page and…

It of the combinations that will increase the

It is clear from this casethat there are certain challenges and marketing issues that Andrea Torres mustaddress:There are the four optionsthat are presented in the case, from which she must choose a direction, all ofwhich pertain to a full or partial launch, or further testing of thecombinations that will increase the viability and success of…

From as taking a selfie to represent one’s

From an early age, I was introduced to theworld of business that helped in the development of my tacit knowledge. Myfather is a businessman who runs an SME in imports and exports. As a kid, I remember himbringing back goodies from the countries he would visit. I remember looking upwhat that particular country had to…

GST in Indian economy after demonetization. In India,

GSTWITH MULTIPLE TAX RATES- BOON OR BANE?GOODS AND SERVICES TAX popularly known as GST is trendingright now in India because it is the greatest reformation brought in Indianeconomy after demonetization. In India, GST came into effect from July 1 2017.There will be consistency in laws, rates of assessment, and methods crosswiseover states. This kind of…

Duke of Marlborough

The first Duke of Marlborough, John Churchill, was known as a great general and one of Britain’s greatest generals, to be specific, as a result of his sophisticated generalship. His career ran through the duration of five monarchs which highlights the idea of him being a great general as he was able to last that…

Sony Handycam

I have chosen to do Sony’s handycam for the marketing mix of a selected product and its unique selling point is that it is a very high quality camera with a HD lens that can capture photos and video in HD and has been created by one of the best Japanese electronic companies in the…