With an array of Social Media Platforms available, it seems that a lot of small businesses are forgetting about Twitter.  While Twitter does have a lot less users than Facebook, it is easier for businesses to use Twitter to reach out to a target audience that is a lot larger.5 Reasons Why Twitter is Good for Your Business1. Customer ConnectionNot only will following a potential customer on Twitter help you become relevant, you should also send a personal message after following that person.  This helps to create a more personable experience between your customer and your business.  Customers will feel more comfortable in checking out your content and the product and/or services your business is offering.  This is also an easy way for you to answer any questions the potential customer may have when researching your company.  This loyalty can pay off big time.2. Check on CompetitionTwitter allows an easy way for you to check on your competition.  You can analyze their followers, posts, and content.  You also have a heads up when it comes to their own customer complaints or questions.  You can use this information to create a stronger and more tailored brand.  Find the flaws that exist within your competition and make sure to correct those issues within your own business.  Follow your competitions followers and show them why your business is better. 3. FREE MARKETINGCreate an incredible short pitch and tweet away.  This is the best way to get free marketing because your pitch has the ability to reach a ton of people on Twitter.  Utilize hashtags that are relevant to your business and products and you will gain even more exposure.  You can share links, pictures, and videos on Twitter.  This free marketing can help your business go a long way without ever having to spend a dime.4. KEEPING CUSTOMERS UPDATEDIf you’re running a business, you definitely understand the importance of keeping your customers updated. Twitter is a great tool to keep them posted on the latest information, promotion and sales your business is having.When you use Twitter, you can share valuable information with your customers at times that matter most; weekend sales, black Friday deals etc.5. Push Fresh ContentCreating new and fresh content is one of the best ways to keep your audience engaged.  If you have a new recipe or blog post, use Twitter to push out that fresh content.  Make sure that you are using correct hashtags to target your audience and watch the Retweets happen!  Twitter is an awesome way to promote fresh content to a target audience without ever having to spend any money. These are 5 simple ways that Twitter can help your small business.  If you are not on Twitter, create an account and start tweeting!  Find out more on Social Media Marketing at HTMedia360.   If you are looking for social media management, radio/print advertising, or website design; let HTMedia360 help your small business!  HTMedia360 is located in Kenton, Ohio.  We proudly serve clients in Ohio.  We are a premiere marketing agency that can help small businesses in and around Kenton, Marion, Findlay, Upper Sandusky, Bellefontaine, Marysville, and Columbus.  Contact us NOW for more information!


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