The development of today’smodern music industry is influenced by many different combining elementsthroughout information technology era which has shaped and changed the musicindustry drastically to best suit its sale to the consumer. The music industryhas been forever changing and evolving drastically since the phonograph wasfirst invented by Thomas Edison in 1877. With the popularity of the phonographrising it soon paved the way for modern mass production of records which waskey in shaping the modern music industry. Looking into today’s modernization ofthe music industry with today’s technological advancements music is accessibleto everyone that has an interest in it. “Music was an early global commodity withrecord companies establishing branches all around the world – for therecruitment of talent” (Gronow and saunio 1999).

The growth of moderninformation technology has made the music industry a force to be reckoned withand consumed by all on some level streaming, downloads, music videos, moviessound tracks, ringtones etc further more I shall be discussing how the musicindustry is structured and how all the roles intertwine and function with eachother I will also be discussing how the internet has had such a huge impact onthe music industry today.  The function of themusic industry has seen many changes over the last few decades from the use ofdifferent vinyl formats, to CDs and the more advanced MP3, Apple Lossles, ACC,and WAV formatted files in the late 90’s which we use in mass production in themodern in industry today. Modern day record labels will have a great deal ofartists on they’re roster along with an A department depending on thesize and fund available to the label. A usually scout new talent via liveperformance, social media presence and released work such as music videos,albums, singles, EP etc, and will attempt to sign an artist only if they deemthat the artist in question is not a large liability and will bring in a viableamount of income, a label will not usually sign an unproven act but rather onethat is seasoned and less of a liability to the label. Once an artist has beensigned to a recording contract the label will fund production and anymanufacturing necessary for the artist in question. The artist will then moveonto recording the product in question and eventually hand the product over todesigners for the album artwork and will either outsource distribution to othercompanies or will keep it all in house. Both of these methods mean thatphysical copies of the album will end in stores and any digital stores that areneeded.