For the dimension “platform for change”, the company needs to providesegments of systemic flexibility.
In ChildrenSalon the speed of developing and launchingthe new season offers is one of the segment. ChildrenSalon is also a money backguaranteed company, the website makes it easy for customers to return an item ifit do not fit or it is in a bad condition. In addition, ChildrenSalon has adelivery and orders flexibility as it is simple to alter the dates and thequantities of orders online. As stated in the beginning thecompany collaborate with leading brands such Ralph Lauren, Kenzo and Paul Smithand instinctively create high barriers to entry for ordinary or less knownbrands. In other words, it is hard for new competitors to compete withChildrenSalon as the company has established a strong distribution network,which preserve the company internationally.
This corresponds to the strategicvalue of competitive advantage.